Brand Heritage Sculpture

THE BRIEF

To conceptualise and create

a 3m high piece of sculptural Art 

for Wrangler, drawing on the

brand's heritage.

To be used initially in Wrangler's

flagship store in chrome finish. 

Ultimately used as a (white) 

permanent corporate 

installation. (Left)

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THE PRODUCTION SOLUTION

 

- Maquette modelled in clay.

- 3m piece sculpted in polystyrene over steel armature.

- Coated in polyurethane hard coat resin.

- Hard edge lines, creases and ultra smooth surface achieved by hand finishing.

- Mounting points in feet.